{"id":18707,"date":"2013-10-03T01:00:53","date_gmt":"2013-10-03T08:00:53","guid":{"rendered":"http:\/\/www.theweddingyentas.com\/?p=18707"},"modified":"2013-10-02T23:25:41","modified_gmt":"2013-10-03T06:25:41","slug":"behind-the-scenes-of-a-custom-ketubah","status":"publish","type":"post","link":"https:\/\/archive.bryanfriedman.me\/yentas\/inside-scoop\/behind-the-scenes-of-a-custom-ketubah","title":{"rendered":"Behind The Scenes of a Custom Ketubah"},"content":{"rendered":"<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/08\/From-The-Expert1.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/08\/From-The-Expert1.jpg\" alt=\"From-The-Expert\" width=\"580\" height=\"127\" class=\"aligncenter size-full wp-image-18322\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/08\/From-The-Expert1.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/08\/From-The-Expert1-300x65.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><br \/>\nBy Anna Abramzon of <a href=\"http:\/\/www.aaketubah.com\" target=\"_blank\">Anna Abramzon Studio<\/a><\/p>\n<p>Eric and Jessica found my art when they were searching for a ketubah and came across my <a href=\"http:\/\/www.etsy.com\/shop\/aastudio\" target=\"_blank\">Etsy shop<\/a>. They liked my style, but were looking for something totally original for their upcoming wedding. They were developing a movement\/dance theme for the big day (and their life in general) and liked the idea of having a completely unique hand painted ketubah that no other couple in the world would have.<\/p>\n<p>This is Eric and Jessica, how cute are they?<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-photo.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-photo.jpg\" alt=\"Anna Abramzon Studio\" width=\"580\" height=\"580\" class=\"aligncenter size-full wp-image-18708\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-photo.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-photo-150x150.jpg 150w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-photo-300x300.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>And so began our journey together. My favorite thing about painting custom ketubot is the opportunity to get to know the couple. Although I have never met Eric or Jessica face to face (they are in San Francisco while I am in Houston) I really loved getting to know them and their creative vision through phone calls, and countless emails.<\/p>\n<p>We started out by brainstorming ideas. I asked them to send me imagery that was appealing and meaningful to them so I could get a feel for their aesthetic.   Since they knew for sure that they wanted a dancing figure on the ketubah, I started out by sketching a whole bunch of dancing figures for them, to see what they would like so we could go from there.<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/sketches.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/sketches.jpg\" alt=\"Anna Abramzon Studio\" width=\"580\" height=\"525\" class=\"aligncenter size-full wp-image-18709\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/sketches.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/sketches-300x271.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>But these were a little too \u201cDancing with the Stars\u201d for them. They sent me some images of the kind of dancing they were into, including this amazing sculpture called Bliss Dance from Treasure Island in San Francisco.  Their wedding ceremony would be right next to it.<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/bliss-dance-ceremony.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/bliss-dance-ceremony.jpg\" alt=\"Treasure Island\" width=\"580\" height=\"519\" class=\"aligncenter size-full wp-image-18710\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/bliss-dance-ceremony.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/bliss-dance-ceremony-300x268.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>So back to the drawing board I went! I presented them with a new series of sketches, focusing on a more organic, flowing and energetic dance style:<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/sketches2.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/sketches2.jpg\" alt=\"Anna Abramzon Studio\" width=\"580\" height=\"758\" class=\"aligncenter size-full wp-image-18711\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/sketches2.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/sketches2-229x300.jpg 229w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>And we had a winner! They liked sketch C. They also sent me an image they really loved from a meditation retreat they had just attended, for inspiration. Yes, this wonder couple has time to plan a wedding, study for bar exams, and attend meditation retreats, too!<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/meditation.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/meditation.jpg\" alt=\"meditation\" width=\"580\" height=\"580\" class=\"aligncenter size-full wp-image-18712\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/meditation.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/meditation-150x150.jpg 150w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/meditation-300x300.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>Next I presented them with a few layout ideas, one with the text split and one with the text all together:<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/sketches3.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/sketches3.jpg\" alt=\"Anna Abramzon Studio\" width=\"580\" height=\"373\" class=\"aligncenter size-full wp-image-18713\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/sketches3.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/sketches3-300x192.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>They chose the split-text layout and decided against a \u201cchai\u201d on the top.  They also told me they liked the rendering style from the Love Tree 2 Ketubah.<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/lovetree2-2.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/lovetree2-2.jpg\" alt=\"Anna Abramzon Studio\" width=\"580\" height=\"793\" class=\"aligncenter size-full wp-image-18714\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/lovetree2-2.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/lovetree2-2-219x300.jpg 219w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>It was time for my favorite part, painting!!<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/annaas.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/annaas.jpg\" alt=\"Anna Abramzon Studio\" width=\"580\" height=\"195\" class=\"aligncenter size-full wp-image-18715\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/annaas.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/annaas-300x100.jpg 300w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>Drumroll please\u2026..<\/p>\n<p><a href=\"\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-ketubah.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-ketubah.jpg\" alt=\"Anna Abramzon Studio\" width=\"580\" height=\"774\" class=\"aligncenter size-full wp-image-18716\" srcset=\"https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-ketubah.jpg 580w, https:\/\/archive.bryanfriedman.me\/yentas\/wp-content\/uploads\/2013\/10\/eric-and-jessica-ketubah-224x300.jpg 224w\" sizes=\"auto, (max-width: 580px) 100vw, 580px\" \/><\/a><\/p>\n<p>Just a few sentimental sniffles at the FEDEX office, and off the ketubah went on its journey to California and to its permanent home with Eric and Jessica!! Mazel tov you guys!!!!<\/p>\n<p>Thank you so much, Eric and Jessica, for letting my art be a part of your special day. It was truly an honor! May your ketubah stay with you for a long, fulfilling and inspiring marriage, full of miracles! L\u2019Chaim!<\/p>\n<p><center>***********************************<\/center><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"\/yentas\/wp-content\/uploads\/2013\/02\/Anna-and-Alma.jpg\" alt=\"Anna Abramzon Studio\" width=\"300\" height=\"291\" class=\"fltleft size-full wp-image-16317\" \/><em>Today, Anna Abramzon of <a href=\"http:\/\/www.aaketubah.com\" target=\"_blank\">Anna Abramzon Studio<\/a> chimes in as a <a href=\"http:\/\/www.aaketubah.com\" target=\"_blank\">ketubah<\/a> expert on The Wedding Yentas! They say she started drawing before she started walking, but that may be an exaggeration. As soon as  she did start walking though, Anna started traveling, sketchbook in hand. She has lived all over the place and her travels have infused her artwork with color and life. Anna specialize in mixed media, combining collage with gouache, watercolor, pencil and ink. Anna met and married her husband in Jerusalem, Israel, and thought their wedding was a wonderful opportunity to create some love-inspired art, so she painted their <a href=\"http:\/\/www.aaketubah.com\" target=\"_blank\">ketubah<\/a>, their invites, their thank you notes, and pretty much everything else that she possibly could for their wedding.  Next thing she knew, other people started asking her to create artwork for their weddings. And that&#8217;s how Anna became a <a href=\"http:\/\/www.aaketubah.com\" target=\"_blank\">ketubah<\/a> artist. She lives in Houston, Texas with her husband and daughter. Shop for your ketubah and keepsake art at <a href=\"http:\/\/www.aaketubah.com\" target=\"_blank\">Anna Abramzon Studio<\/a>. <\/em><\/p>\n<div style='float:right;margin:5px 15px 0 0;'><div style='float:left;'><g:plusone size='medium' href='https%3A%2F%2Farchive.bryanfriedman.me%2Fyentas%2Finside-scoop%2Fbehind-the-scenes-of-a-custom-ketubah'><\/g:plusone><script type='text\/javascript'>  (function() {    var po = document.createElement('script'); po.type = 'text\/javascript'; po.async = true;    po.src = 'https:\/\/apis.google.com\/js\/plusone.js';    var s = document.getElementsByTagName('script')[0]; s.parentNode.insertBefore(po, s);  })();<\/script><\/div><div style='float:left;'><a style='font-size:11px;color:#CCCCCC;' href='http:\/\/twitter.com\/share' class='twitter-share-button'\r\n                          data-url='https:\/\/archive.bryanfriedman.me\/yentas\/inside-scoop\/behind-the-scenes-of-a-custom-ketubah'\r\n                          data-via='WeddingYentas'\r\n                          data-text='Behind The Scenes of a Custom Ketubah'\r\n                          data-count='horizontal'>Tweet<\/a><\/div><div style='float:left;'><iframe src='http:\/\/www.facebook.com\/plugins\/like.php?href=https%3A%2F%2Farchive.bryanfriedman.me%2Fyentas%2Finside-scoop%2Fbehind-the-scenes-of-a-custom-ketubah&amp;send=false&amp;layout=button_count&amp;width=90&amp;show_faces=false&amp;action=like&amp;colorscheme=light&amp;font=verdana&amp;height=21' scrolling='no' frameborder='0' style='border:none; overflow:hidden; width:90px; height:21px;' allowTransparency='true'><\/iframe><\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>By Anna Abramzon of Anna Abramzon Studio Eric and Jessica found my art when they were searching for a ketubah and came across my Etsy shop. They liked my style, but were looking for something totally original for their upcoming &hellip; <a href=\"https:\/\/archive.bryanfriedman.me\/yentas\/inside-scoop\/behind-the-scenes-of-a-custom-ketubah\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1229,9,13],"tags":[],"class_list":["post-18707","post","type-post","status-publish","format-standard","hentry","category-from-the-expert","category-inside-scoop","category-jewish-traditions"],"_links":{"self":[{"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/posts\/18707","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/comments?post=18707"}],"version-history":[{"count":4,"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/posts\/18707\/revisions"}],"predecessor-version":[{"id":18720,"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/posts\/18707\/revisions\/18720"}],"wp:attachment":[{"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/media?parent=18707"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/categories?post=18707"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archive.bryanfriedman.me\/yentas\/wp-json\/wp\/v2\/tags?post=18707"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}