Category Archives: From the Expert

Make Your mark. & Beautify!

What do you get when you combine The Wedding Yentas, one of the most successful mark. mentors in the country, and a Southern California wedding photographer?

You get a 2-part series that showcases the ways mark. can help you look the part for all your wedding-related characters: the bridal shower girl, the bachelorette party girl, and the honeymoon girl. On your wedding day, you will look fabulous, no doubt! But unless you have your own personal entourage on retainer, you’ll need to have a convenient, affordable, and fabulous beauty arsenal to help you look your best during all of your bridal events! The Wedding Yentas partnered up with Jennifer Cariker, a leading Mentor from mark. who worked with three fabulous models to artistically apply makeup and educate Yentas readers about how to get the look you want for all your special days!

When it comes to your bridal shower, you want to make sure you are fresh-faced and clean. You don’t need a heavy hand to apply your bridal shower makeup so natural shades that complement your outfit and skin tones should be part of your bridal shower product palette.

On model Kaelia, Jennifer applied an eye shadow duo called Making Eyes in the shade Cocoa. Kaelia’s blue eyes soak up coppers beautifully, so Jennifer’s tip is to use opposite shades from the facial coloring. Eye makeup for a bridal shower does not need to be dramatic, so Jenny chose shades that were natural and soft, but still reflected color from Kaelia’s bright blue eyes. Hazel and brown-eyed girls look great in plum and navy shades! Yes, navy! Don’t be afraid to try it — it’s gorgeous, says Jennifer.

A blending brush worked darker color into Kaelia’s crease and lighter colors into the corners of her eyes and brow bone. She also used a blush called Good Glowing in Cameo Glo. Lips are shellacked in Gloss Gorgeous which is a stay-on lip stain in the color Pop.

Before a girl gets married, she is a bachelorette. And as most brides know, a party for the bachelorette is one of the most fun nights out a girl can have! This is the time to do it up big! Whether you’re going to dance at a club or sip grapes in Wine Country, a festive look makes sense as you celebrate your final days as a bride-to-be!

On Bachelorette Brandy, Jennifer used a variety of shades from the Super Flip Color Kit. Good news: the Super Flip Color Kit features 9 eye shadows and 9 lip colors and it’s currently on sale! Jennifer also applied Just Pinched Blush in Peachy to give Brandy’s cheeks a burst of color. This petite twist-up blush comes in five shades and glides on smoothly, blending easily to provide a sheer wash of natural-looking color. Just Pinched melts onto your skin for a luxurious application and right into your natural pigmentation for a whole day’s worth of cheeky freshness and spunk. Jennifer added some drama to Brandy’s eyes with No Place To Run eyeliner, a gel-based, long-lasting eyeliner in the shade Jet Set, a defined black.

After the hoopla of the wedding day, it’s time to relax or go on an adventure. No matter the type of honeymoon you choose, you’ll need to make sure you pack the essentials without weighing down your baggage. As a seasonal special, mark. is showcasing the look of Ibiza, Spain. Products are inspired by this Spanish island off the Mediterranean and now we are all itching to hop on an avion and have an adventura!

One of Jennifer’s favorite mark. products, Glowdacious, worked great with model Danielle’s skin tone! Glowdacious is an illuminating bronzer and here, Jennifer is applying the shade Shimmied Up. Do you know how to properly apply bronzer? Here’s a tip from our expert: Apply your bronzer on your face in the shape of a 3 starting at your forehead, going to your cheekbone, and ending at your jawbone. This trick contours your face while also blending the bronzer so it highlights your face smoothly. Jennifer also used Ibiza Sol Marbleized Eye Shadow Stick in Aqua Deep. This was applied from the lash line to the crease of Danielle’s eyes. Danielle puckered up for the Ibiza Sol Marbleized Lip Gloss in Chica Coral for a high-shine, nude look.

Applying the fabulous mark. products was Part I of our fun photoshoot, but there’s more to come!

How did their applications turn out? What kind of style do we suggest? How is the final product going to inspire your choices? Check back on Wednesday to see Kaelia the Bridal Shower Girl, Brandy the Bachelorette Party Girl, and Danielle the Honeymoon Girl, as they model the great picks supplied by mark.!

Special thanks to models Kaelia, Brandy, and Danielle for letting us pose and pamper them! Kudos to Kimberly Bayer Photography, Southern California wedding, engagement, and boudoir photographer for capturing the products and the application sessions so perfectly! High 5 to mark. Mentor Jennifer Cariker for providing education and expertise to the shoot and this 3-day feature.

This Thursday, don’t miss your chance to WIN your own prize pack of mark. products that were showcased in this look book!

Finding the Perfect Photographer

Happy New Year! We want to extend the warmest welcome to brides and grooms who got engaged over the holiday season. Planning your wedding should be fun, and while we know it’s overwhelming to think about everything from vendors and venues to guest lists and food, the Yentas want to help.

As you may already know, Yenta Nicky is also a wedding photographer and has been shooting weddings for six years. Nicky has a few tips to help you find the perfect photographer for your wedding day. No matter what your budget is, skimping on your photographer is a mistake. Nicky has heard from far too many brides who have ended up with terrible photos of their wedding day, and it’s a heartbreaking scenario that can’t be corrected. After all, your photos are the one lasting memory you have, and they’ll be passed down to your kids and grandkids. If it’s money you’re worrying about, you can find a great photographer even with a smaller budget. You don’t have to sacrifice great photos; you just have to know what you are looking for.

Professional wedding photographers should have an extensive portfolio filled with lots of brides and grooms. If you see the same couple over and over in a portfolio, that is a huge tell-tale sign that you might be looking at a new photographer. A photographer’s portfolio should be rich and diverse. They should have a well branded website, living blog, and contact information readily available.

Your photographer should have albums to show you. You want to be able to get an idea of what an entire wedding looks like by the photographer. This is the best way to get to know the photographer’s style. A professional photographer should have at least two sample albums to show you if not more.

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Make sure your photographer has insurance, a contract, and a back-up plan. You want to make absolutely sure you will be covered in the event your photographer gets ill or has an emergency. If you meet a photographer without a contract — run! A well-written contract is incredibly important, make sure you read through the contract before signing with any vendor. Ask about insurance, how long they have been in business, and ask for referrals. A good, experienced photographer should have no problem giving you the email address or phone number of a few previous clients so you can speak with them.

Do you mesh with your photographer? Make sure you do! Your photographer is the one vendor who is with you all day, from the time you’re getting ready with your girls to the cake cutting and last dance. You want to like and trust your photographer enough that you would be happy having him around through all the moments of your wedding day. Before your book, meet your photographer. Visit her studio. Speak to her on the phone. Take the time to interview enough photographers and don’t just go with the one who has the cheapest price. Select the one you like best and whose work you absolutely love.

There are websites out there that can really help you narrow your search: Check out WeddingWire, Project Wedding, Martha Stewart Weddings and the Knot. These sites list photographers by their price points so your search is a little easier. Spend time looking at websites of photographers whose price lists fit within your budget. If you like what you see, email them, get a feel for them, and make appointments to meet a few of them. Best of all, most of these will have reviews from real brides. Feedback from brides who have used vendors you’re considering is so important, and can really help you decide which vendors you want to take the time to actually meet.

Yenta Nicky is happy to answer any other photography related questions you might have! Feel free to email her at nicky@theweddingyentas.com

The photos below were used in an article written for Junebug Weddings and they so perfectly show the differences between a professional and amateur photographer, taken from the same wedding during very special moments.

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From the Expert: Wedding Day Makeup

Today we are beaming with pride to welcome Susie Chhuor of Susie Chhuor Professional Hair & Makeup Team! Thanks to Susie’s expertise in the beauty industry and her business savvy, she has developed an agency of artists who are at the ready for all your wedding and special events needs. Remember the bolero look book photo shoot that the Yentas produced in May? Susie was the lead makeup artist on the shoot and we know it was thanks to her hard work that the shoot looked professional, beautiful, and complete! Susie and her gals know their stuff, and we are excited to have gems of makeup wisdom coming from the queen of beauty herself!

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Let’s face it, we all know you’re already burning a hole in your wallet as you go down your wedding checklist and if you’re not, you must be spending a lot of time DIY-ing/stressing about everything. So that leads you to ask yourself the question, “Do I even need to hire a hair stylist and makeup artist for the wedding day?” You can just do your makeup yourself right? And curling hair, well that’s not all that hard. You can just watch how-to videos online and that’ll get the bridal look down, right? (so that’s what you think).

Well, that’s until you actually try it yourself and realize that 1. Wedding day beauty is a lot harder than it looks, and 2. It’s rather stressful having to practice so many times before the wedding and make sure that hair and face look flawless on the big day. No pressure, of course.

To be honest, there are some things that you can DIY and there are other things that would just be easier with a professional on board. Obviously, you wouldn’t just hand your dad the camera and ask him to be your photographer. It might save you thousands of dollars, but would the quality be the same as a professional wedding photographer’s? And in the same aspect, you wouldn’t just want to do your makeup or hair, especially if you’re not a regular in front of the mirror. So I’m here to help you decide why you should hire a professional makeup and hair stylist for your time to shine as a bride.

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1. Makeup stores are saturated with products and brands. What to buy and where to begin is rather overwhelming. No one person has the same face shape, skin type, and skin tone. This means that no one look will translate the same as it would on another person. Not only that, but buying new products itself will be just as expensive as hiring a makeup artist. A professional makeup artist will be able to help you with the right products, customizing your face with a picture perfect look!

2. Well, what if you already have all the right products? They can only get you so far. You may have the best products, but not the right hand for application. This translates to disaster! (and a waste of makeup — cha ching!). You simply cannot expect to look your best, just by having the best makeup, which is why application is also very important. A professional makeup artist is trained and experienced in makeup application, owning a steady hand and top-notch judgment. Professionals study and know what looks best with your features and they can see you from all angles beyond a mirror.

3. Okay, okay, let’s say you insist on doing your own makeup, but do you really want to be the one doing it on your wedding day? Do you want to stress out about the makeup? Even the calmest and coolest bride gets jittery on her wedding day. It’s a 24-hour adrenaline rush full of excitement and heart flutters. Doing your own makeup won’t help relieve the stress, and instead will just add to it. This is something that brides should really think about. It’s always easier on a day-to-day basis, but your wedding day is not just any other day. Let someone else go to you and provide you the pampering and comfort that you deserve on your wedding day.

4. Consider having a makeup artist help you because they are not afraid. Fearless, determined, and skilled, makeup artists will do whatever they can to make you look your best. When you’re doing makeup yourself, you are more likely to create your usual look, staying within your comfort zone. A makeup artist will not be afraid to go outside the box and do what looks good. Don’t misunderstand this statement by thinking that they will make it look over-the-top dramatic. It just means that they will be willing to add a little more or something different here and there — places you never thought you could apply makeup. Plus, it’s hard for you to know the perfect amount of makeup for the camera. This is another reason why it’s best to hire an expert who comes in and helps create a natural beauty without making it look visibly noticeable and obvious.

5. Lastly, having a makeup artist is possibly one of the best investments that a bride can make for herself. Hiring trusted vendors as your photographer, selecting a venue, and committing to a dress, you should feel just as confident in your hair and makeup artist. After all, what will be sitting on your bedside table? Images of your bouquet or you? What about when you send photos to your friends and family? Do you send pictures of the table settings or pictures of you and your new husband? You will be the focus of your photos, so make sure you are the best version of yourself. Keep in mind that you’ll be saving your wedding photos and sharing them for generations on end and what matters most is you and your new groom.

Don’t make your wedding planning experience tough on your mind and body. Consider having a makeup artist so you can look your best in photos, feel luxurious and relaxed on your wedding day, and still be your wonderful self!

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Susie Chhuor Professional Hair and Makeup Studio was established with the goal to provide the gift of beauty without changing a person. Instead, we use our artistic talents to simply enhance our clients’ natural beauty and encourage our clients that true beauty is within. We understand that each person has their own set of individual characteristics and preferences. No one person is the same. For this reason we recognize the need for diversity and uniqueness. Our team consists of highly skilled girls from all backgrounds and cultures. Susie Chhuor Professional Hair and Makeup Team is not just a team, but a family of women that share similar interests while absorbing new experiences and knowledge to become well rounded and personable artists.

The Gift of Date Night

The Yentas registered for a fantastic guest blogger and lucky us, we received one! Her name is Dana Ostomel and she’s the creator of Deposit a Gift, an online cash registry that allows couples flexibility in gifts for all occasions! Dana is the queen of gifting ideas, and we wanted to know all about how to register for keeping the romance alive after the wedding dust settles. She gives us plenty of ideas and reasons to be excited for marriage after the wedding.

Engaged couples are falling in love with the growing trend of registering for experiences instead of traditional household items because, simply put, memories will always outlast stuff. A honeymoon registry is the obvious choice and a fantastic way to kick off your married life, but what about all the days to come when the honeymoon is over?

It’s common for couples coming down from their wedding high to struggle with the first year when the to-do list is gone and so is all the attention. Remember, your wedding is just the first in a lifetime of shared memories together – it truly is just the starting line, not the end of the party. Every successful relationship needs TLC, and your first year of marriage can really set the tone for that.

A newlywed activity registry is a great way to keep the spice alive during the first year of marriage and create the kinds of memories daydreams are made of. It is also an opportunity to refocus all of that attention you were getting from the outside world onto each other.

One of my favorite ideas is creating a registry of fun date nights for your first year of marriage. What guest doesn’t want to be responsible for romantic new experiences that you’ll never forget?

NEED SOME INSPIRATION?

Hot Air Balloon Ride at Sunset
You’ve always dreamt of this, but can you actually make it happen? It’s definitely not your typical date, but why not! This is the time to experience things that are out of the ordinary. Who knows, a little bubbly (Prosecco’s my fav!) and a to-die-for sunset…you’ll see, more than the air is gonna get hot!

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Cooking Lessons
Taking a cooking class is the perfect way to spice up your relationship. It’s a great team activity where you can learn as much about each other as you do about creating a new dish. Consider enrolling in a series to beef up your repertoire, then plan a dinner party to invite friends over and show off your skills.

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Romantic Couples Massage
Sometimes we’ve all gotta let our hair down and get loose, and there’s no better way to do that than with a massage. To make it a real treat, hire a masseuse who makes house calls so you’re in the privacy of your own home. Start early with some wine and candles to set the mood. Sound indulgent? It’s a gift, and that’s the point. This is such a great opportunity to do something you might not normally do. You can thank me later!

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An Evening of Symphony Music
You’re married, and some would say “all grown up,” so it’s time to take date night up a notch with some culture. No matter where you live, there likely is a local orchestra who’s probably pretty darn good and worth a listen. Who knows, you might dig it so much that you buy season’s tickets. Beethoven would be proud.

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Swanky, Mystery Meals on the Town
My husband and I are big fans of the “mystery date,” and dinners are a fabulous way to make this happen. Commit to doin’ it up at least once a month and take turns being the planner. It creates anticipation a la your first dates and is something fun to look forward to. There’s nothing more fun than scheming to surprise your honey with a new culinary experience that will take their breath away. If you learn anything from this post… mystery dates are the way to go. Trust me 🙂

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Tickets to Cheer on your Favorite Team
For the sportstastic couples among us, cheering on your favorite team together can be the way to go. It may not be the most original idea, but not much beats a beer and your favorite munchies with the one you love. Think of all the cute photos you’ll snap in your matching jerseys!

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Pub Crawl Nights
Half the fun of this date is in the planning. Together scout out the coolest pubs in your area (hopefully in walking distance) and have at it. These days pubs really run the gamut from being total dives, offering live music, or a bar full of fancy beers and finger foods. Pubs often have a distinct personality driven by the regulars who are always good for a laugh. You may even walk away with some new friends!

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Cuddling by the Fire during a Weekend Getaway
What’s better than one date night? A three day weekend of date nights! Every once in a while you’ve just got to get away from your regular environment and mix it up away from the distractions of home. You might think you’ll miss that computer, but once transfixed by the crackling fire and the glow of your sweetie, you’ll never wanna leave.

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Creating a registry like this is a snap and is endless fun for guests to choose from. There truly is no better present than the gift of spending time together. Cheers!

Dana Ostomel is the founder and Chief Gifting Officer of Deposit a Gift, a cash gift registry service. Years before Dana got married, she wondered how anyone could store so many presents — and even if they could, how they had the time to unwrap, return (often), track and use them all. Her marketing background led her to believe she could simplify the registry process—and not just for weddings, but for any big gifting event. And so Deposit a Gift, the next generation gift registry, was born. Read more about Dana here, and visit Deposit a Gift to learn how you can build your own registry!

Interfaith Ketubah Shopping 101

We’re happy to host another knowledgeable guest blogger, Mindy Parker, who represents MP Artworks, the online ketubah design store that has unique and artistic prints for all couples’ tastes and styles. Today, we focus on selecting a ketubah for interfaith weddings. If only one of you is Jewish, are there additional rules that must be listed on your ketubah? What if your partner doesn’t want a very religious ketubah but accepts your Jewish roots? What if you’re a non-Jewish bride who knows nothing about planning a Jewish wedding, but you want your partner and partner’s family to feel included by incorporating their Jewish traditions? Mindy has all the answers for you here, so read on and know you have options!

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Interfaith weddings can provide wonderful, yet challenging, opportunities to incorporate each other’s traditions into the celebration. Some things, such as the ketubah – one of the traditions (in fact, requirements) of a Jewish wedding – happens to translate very nicely to an interfaith setting. And because it’s often the one thing that you will hang on your wall and see day after day, long after you say “I do,” it’s well worth considering. So let me quickly demystify what an “interfaith ketubah” is and then tell you what to look for to get you started.

The first question is usually, “What exactly is an interfaith ketubah anyway?” This one is easy. There is no “standard” or “official” interfaith ketubah. There’s just no such thing. The term simply means a ketubah (or, traditionally, a Jewish marriage contract) in which the design and the text are geared toward an interfaith couple. These days there are plenty of options available for interfaith couples, so let me give you some quick pointers.

I’ll start with the “interfaith” design. As a Jewish tradition, you will find that many ketubahs have Jewish symbolism, which you may want to avoid. For example, many designs incorporate the Star of David or Jewish scripture. But worry not – there are many, many ketubahs that are simply beautiful works of art with no religious symbolism whatsoever. In fact, this is the fun part! Designs range from traditional to funky, simple to elaborate, impressionistic to pop art, in every color scheme possible. There are many designs that even incorporate other cultures’ symbolism or art, which is a great way to “represent” the non-Jewish party in this tradition. Remember, this is a work of art that you will probably be staring at for the next 50 (at least) years on your wall so you want to choose a design that you both truly love.

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Next, you will want to choose an “interfaith” text. The only “standard” ketubah text is the original Aramaic text, still used today with little change by the Orthodox and Conservative movements. Beyond that, most other texts are simply written by the ketubah artist who almost always offers one or more “interfaith” texts. They are not legal contracts but simply modern, egalitarian statements of your vows to each other. But you will find that an “interfaith” text will also exclude any religious or cultural language that could be offensive to the non-Jewish party, such as references to Moses, Sarah, Israel or such Jewish-oriented phrases as “home built on Torah” or “traditional Jewish spirit.” An interfaith ketubah text, like most ketubah texts in America, typically contains two portions: one in English and one in Hebrew. The Hebrew is a direct translation of the English and gives the Jewish party an opportunity to recognize their Jewish background. But if you prefer, you can choose to have an English-only ketubah, or you may want to write your own custom text to reflect exactly what’s important to you.

If a rabbi or cantor will be officiating at your ceremony, it is a good idea to have him or her approve the text. Although an interfaith ketubah is not a legal document according to Jewish law, some officiants still have strict policies about what kind of text they will (or will not) allow on an interfaith ketubah. Remember that all officiants are different, and since your officiant is the final authority on what is permitted at your wedding, you definitely want to know ahead of time if your text selection will be permitted.

Perhaps the most confusion comes when you need to personalize your interfaith text – i.e., provide the information to fill in the blanks with your names, dates, location, etc. But it’s actually quite simple. If the Jewish partner has a given Hebrew name, it is customary to use it on the ketubah, in conjunction with the parents’ Hebrew names. Then comes the tricky part. The single most often-asked interfaith ketubah text question: “My fiance is not Jewish; how do we handle the Hebrew names on that side?” There are two possible answers to this question: (1) You can omit the non-Jewish people from the text or, (2) My personal preference, allow the non-Jewish names to be transliterated. Relax, no one is getting a “Hebrew” name here. Instead, the names are simply spelled out, phonetically, in Hebrew characters (like spelling an Israeli name in English letters). This process ensures that all people within both texts have been included, resulting in a “balanced” ketubah.

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There may be some “extras” you might want depending on your circumstance and what your ketubah artist offers. For example, if the non-Jewish partner is Irish, you might want to add a third language and have your ketubah text in English, Hebrew and Gaelic. Or if you are having your ceremony performed jointly by a rabbi and a minister, you may want to alter the ketubah’s signature lines to add one for the minister. Be sure to talk to your ketubah artist or the shop where you get your ketubah to see what other options might be right for you.

That’s basically it! Choose your favorite design, select the text that works best for you, then personalize it. That’s all you need to do to have an interfaith ketubah that will incorporate the Jewish tradition yet serve as a beautiful memento of your special day.

Mindy K. Parker is the co-founder of Ketubah Studio by MP Artworks – “The Ketubah People.” She works on the business side of the company with fine artists exclusively represented by Ketubah Studio, and serves as inspiration for her co-founder husband, Micah, the principal artist and creative visionary. Together, they love working with couples of all ages, backgrounds and religions to provide them with unique designs that show off their style. When she’s not working, she’s likely covered in pet hair from their artistic cats (Monet, Matisse, Pollock and Seuss) and musical pit bull (Redbone) or other animals that she volunteers with at local shelters.